RS joins hand with 7-Eleven to boost up its World Cup business Launching "I Love World Cup" campaign to win prizes worth over Bt30 millions

BackMay 13, 2010

RS enhances its World Cup business joining hand with 7-Eleven to launch "I Love World Cup" campaign. The promotion comes up with five appealing postcards where 14 favorite RS artists come inviting football fans to guess who will win the FIFA 2010 World Cup to win prizes worth over Bt30 millions. Also to be launched to boost up 2010 World Cup fever is a music video for "Go la la", a song specially created for the world's most awaiting match. Count down to the FIFA World Cup South Africa 2010 with highly expectation to enjoy live broadcast all of the matches throughout one-month long game from June 11 -July 11 with perfect accessible times at 6pm, 9pm and 1am.

Ladphrao- Surachai Chetchotesak, Chief Executive Officer of RS Plc., said that as Thailand's official broadcast licensee for the FIFA World Cup South Africa 2010, RS is now completely getting ready to the upcoming World Cup in term of technology and also business alliances. The latest alliance CP All Plc., a company that manages 7-Eleven convenience store has joined hand with RS to encourage the 2010 World Cup fever by launching "I Love World Cup" campaign.

The campaign invites football fans to guess who will win the FIFA World Cup South Africa 2010. Total prizes worth over Bt30 million include one gold prize for100-Bath weight of gold, 100 gold prizes for 10-bath weight of gold, 100 prizes for Yamaha Fino, 100 prizes for 32 inches Samsung LCD TV and 100 sets of AIS Blackberry Bold 9710.

To get a chance to win these awesome prizes is easy as to buy World Cup postcard at more than 5,000 outlets of 7-eleven throughout the Kingdom. The Bt30 postcard collection comes up with five kinds of special postcard presenting RS favorite artists including Four-Mod, Girly Berry, Neko Jump, Fay-Fang-Keaw, Benz of Prik Thai group. Mellisa and Kra-Tae R Siam. The postcard will be available at 7-Eleven outlets since May 14. Make your guess and drop the draw at 7-Eleven. The deadline is July 10, 2010. Lucky draws will be picked up on July 30 and lucky winners will be announced through Thai Rath newspaper and www.iloveworldcup2010.com.

To color up the FIFA World Cup South Africa 2010, RS has surprised football lovers by creating a special song entitled Go la la (Game of life 2010). The singer is its new face artist P.O.I while the music video is performed by 14 hot and sexy female artists featuring Girly Berry, Four-Mod, Fay-Fang-Kaew, Neko Jump, Benz-Prik Thai, Mellisa and look tung singer Kra-Tae R Siam.

"Thais are now suffered from today's political situation. I hope peaceful and brotherhood will return to our country soon. As the official FIFA World Cup licensee, I hope the football game can help reduce tension from the current situation and hope football fans will give wide welcome to the "I love World Cup" campaign. We target to sell 50 million sets of postcard. The FIFA World Cup South Africa 2010 is expected to generate more than Bt 3,000 in the market," says Surachai.